Why You Need a System
Most deals don't go to competitors — they stall.
Your CRM has never said "I ran a terrible demo"
Without ownership, millions in revenue sit untouched.
You track inbound and outbound. Now it's time to measure your Rebound Funnel™.
The FIRE Framework
Our proven 4-stage system to turn your closed-lost deals into a repeatable revenue channel
Find out why you lost
Direct buyer feedback (AI-surveys, gamified for higher response).
Real reasons, not guesses in CRM.
"Acme offered better API support and mobile app. That was the deciding factor."
"Timing"
Identify who you can win back
Buyers who self-opt in (Rebound Signals).
AI scoring ranks every Closed-Lost deal by win-back potential (High, Medium, Nurture)
✓ Self-opted for re-engagement
✓ Timing concerns addressed
Budget constraints
Re-engage with relevance
Emails written from their own words
Deals auto-routed into Clay and Salesforce
"Hi John, you mentioned API support was crucial. We've just launched our new API with the mobile features you needed..."
Auto-sent via OutreachFollow up with John Smith - API concerns addressed
Synced to SalesforceEvaluate & improve
Track your Rebound Funnel™: response rates, re-engagement, pipeline recovered, and revenue won back.
Insights proactively sent to leaders when it matters (no logins required).
"API concerns are trending up 23% this month. Consider updating demo flow."